Vimocity’s mission is to help people live better through movement health. In order to do that, we had to create injury-prevention and performance optimization messaging that would resonate with the people doing some of the world’s toughest jobs. But we can still have some fun along the way.
This video introduced our customers to their new benefit, leveraging app UI and authentic situations to give them a sense of what to expect from the program.
Applying utility vehicle best practices to the human body to make awareness part of workers’ everyday routine.
How to explain the power of air pressure? Connect a flat tire to the importance of reinforcing your core with a breath.
Shooting on-location with actual linemen, we found innovative ways to show the best approach for working their best.
Movement challenges are all about healthy competition. We created a “Fight Night”-style promo to get people amped up to “Battle for the Belt.”